Privacy Policy

Who We Are

Hero Ink is a private tattoo studio in Fresno, California, operated by tattoo artist Briant Ruiz. This policy explains what information we collect through this website and how we use it.

Information We Collect

When you submit a consultation request through our booking form, we collect the information you provide, which may include:

• Your name, phone number, and email address
• Details about your tattoo idea, placement, and sizing
• Any reference images or notes you choose to share

We do not collect payment information through this website. Deposits and payments are handled separately after your consultation.

How We Use Your Information

We use the information you submit only to:

• Respond to your consultation request and discuss your tattoo idea
• Schedule and manage your appointment
• Communicate with you about your project

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

Third-Party Services

This website uses a small number of third-party services that may process limited data when you use the site:

• Booking form — our consultation form is powered by LeadConnector, which processes the information you submit on our behalf.
• Google Maps — the embedded map in our footer is served by Google and is subject to Google's privacy policy.
• Google Fonts — fonts on this site are loaded from Google's servers.
• Hosting — this site is hosted on Vercel, which may keep standard server logs (such as IP addresses) for security and performance.

Cookies & Local Storage

This site does not use advertising or tracking cookies.

Data Retention

We keep consultation inquiries only as long as needed to respond to your request and manage your appointment history.

Your Rights

You may request a copy of the information we hold about you, or ask us to correct or delete it, at any time. California residents may have additional rights under the CCPA. To make a request, contact us using the phone number listed on this site or reply to any message we've sent you.

Changes to This Policy

If we update this policy, we'll post the new version on this page with a revised date at the top.